About Me

My name is Marcela M. Gómez and I am the Director of Research Analytics in the Office of the Senior Vice Chancellor for Research at Pitt – Pitt Research.

My professional life lies at the intersection of research and data science, where I focus on using data to understand and showcase Pitt’s research enterprise.

In this data science journey, I have been able to leverage knowledge from different disciplines to bring numbers to life. First and foremost, I firmly believe that data without a story is just a number on a page. Storytelling is what allows us to convey a message and give our audience a clear idea about the context in which data exists. Second, I have found that there is so much beyond classic data visualization options. I truly enjoy finding an intersection between art, design and data. It is really interesting to find what we can do when we push the limits to find new ways to represent the insights we find from data. Lastly, learning and applying different analytics methods and tools has allowed me to adapt to a variety of data types and sources, hence enabling us to answer deeper questions and provide more insightful answers.

I continue to wear my researcher hat. In fact, this year I am honored to be the Chair of the Program Committee of TPRC. A wonderful telecom policy conference I have been attending since the first year of my PhD. In terms of research projects, I am interseted on the interplay of policy, technology and economics in complicated systems. The complicated systems I’ve dealt with so far are those that rely on electromagnetic spectrum. Along these lines, I am interested in the design and development of secondary spectrum markets, the study of governance and enforcement mechanisms, and finding applicable technologies that can render spectrum markets viable.

Outside my professional life, I am a toddler and dog mom, and married to my geekiest best friend. I like biking, as long as it is on a stationary bike, reading, building legos, and practicing modern calligraphy.